Branding Brief
1. How much time is available? What is the delivery date?
At least 3 months. I dnt need delivery. I need everything in e-format.
2. What’s the Brand name? (Naming)
Main idea is «Coffendle»(cafe for coffee and candle).
3. What is the company’s activity?
Coffee shop.
4. What type of audience is this brand aimed at? (TARGET)
My aim is 22-55( i dnt mind elder 55-80, may be younger but i need intelligent and polite, here in uk youth is so rude, disrespectful.)
5. What do we want to communicate with the brand?
Could you please explain what exactly do you mean?
COMPETENCE (examples)
Competence
What I would need in the competition’s logos is to see their logos to differentiate ourselves from them, I put two links on the buttons.
Examples of the essence of the brand, which do you think is more correct?
